A major tech company has secured the naming rights of the future home of Seattle's NHL franchise, but not everyone is a fan of its plans.
The arena, which will also be home to the WNBA's Seattle Storm, will be called the Climate Pledge Arena.
"Instead of naming it after Amazon, we're calling it Climate Pledge Arena as a regular reminder of the importance of fighting climate change," says Jeff Bezos, Amazon founder and CEO. "We look forward to working together with Oak View Group, a new Climate Pledge signatory, and NHL Seattle to inspire global climate action."
Stated highlights of the arena partnership include:
- First arena in the world targeting net zero carbon certification by the International Living Future Institute (ILFI), a leading non-profit organization dedicated to advancing sustainable building practices.
- Arena will have all-electric operations and be powered with 100 percent renewable electricity, both from on-site solar panels and off-site renewable energy. Events at the arena will be made fully net zero carbon through investments in forestry projects with organizations such as The Nature Conservancy that will sequester any remaining carbon emissions from arena operations.
- All operations and events at the arena will be "zero waste" with durable and compostable containers. A minimum of 95 percent of all arena waste will be diverted from landfills on a weight basis.
- Arena will use reclaimed rainwater in the ice system to create the greenest ice in the NHL.
- At least 75 percent of the arena's food program will be sourced locally on a seasonal basis to support regional farmers and producers, and all viable unused food from events will be donated to local community food programs.
Author and JunkScience.com founder Steve Milloy says this is "ridiculous."
"This is really more green-washing from Amazon," Milloy submits. "Amazon is under fire from activist employees who want it to do more on climate."
In September 2019, Amazon announced it was making a commitment to meet the Paris Climate Agreement ten years early.
"I like to call it the Paris Climate Hoax," says Milloy. "There's no way Amazon can do that because the only signatories to the Paris Climate Accord are nations, and the goal of the Paris Climate Accord is to keep the increase in temperatures below 1.5 degrees (Celsius).”
He suggests that Amazon could fall off the face of the earth and not achieve that goal, "so the whole thing is kind of stupid and not well thought out."