Candy bar maker goes back to 'family-friendly' jingle

Monday, July 1, 2019
 | 
Bill Bumpas (OneNewsNow.com)

1MM vs Kit Kat screen shotA parents' advocacy group is celebrating some more good news.

One MillionMoms was unhappy with a recent Kit Kat commercial that included an explicit song and very little marketing of chocolate-covered wafers. 

So the candy maker heard from supporters annoyed with its marketing decision. 

One Million Moms director Monica Cole tells OneNewsNow that Kit Kat heard from the public and has updated its “Reverse Break” commercial with a more “family-friendly” version.

Cole, Monica“The commercial itself has its original jingle, the one that we all know very well,” she says. “They're pretty famous for it so I think it’s wise for them to go back to their roots and be family-friendly once again."

One Million Moms has been celebrating other successes in recent weeks and months, including the cancellation of crude TV shows “The Mick” and “Lucifer.”

The advocacy group is also praising the Wendy’s restaurant chain for its pro-adoption work.

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