In a world suddenly turned upside down by the coronavirus, one commentator wants to turn something on its head on purpose – and for the better.
Three months ago, it would not have been unusual to sit down in a restaurant across the room from a family of four, all of whom were ignoring each other in favor of their iPhones.
Social commentator Gary Schneeberger of the PR firm ROAR in Camp Lake, Wisconsin says now is a time to leverage social media toward connecting with each other.
"Technology and social media were designed to help us connect," he points out. "Over time they've become things that keep us from connecting. Now we can take it back."
Out of necessity, churches have been blazing the trail.
"My wife and I attended our church's first virtual service yesterday, and there were people weeping because we hadn't seen each other even in a couple of weeks," Schneeberger shares.
He does not think it is an overstatement to say that people's ability to stay connected at a heart level is critical to making it through this crisis.
"One of the things I pray comes out of this very difficult time we're all in is that we recognize and we seize that technology back to a true connection," the commentator concludes.