A new study by LifeWay Research shows that more churches are warming up to technology.
According to the Nashville-based evangelical research firm, Protestant churches – once wary of technology as little as seven years ago – are now utilizing it to connect with both members and guests. LifeWay Research executive director Scott McConnell offers some highlights of the recent study.
"In 2010 there were a quarter of churches who just admitted that they were slow to consider new technology – and today that number has dropped to 14 percent," he says. "So as they take on new technologies, like offering Wi-Fi at their church location and utilizing Facebook and other social media, their use of technology is changing toward more interactive methods."
McConnell tells OneNewsNow that churches are still using websites to get their message out to the public, but they are going well beyond just having a site that functions like the Yellow Pages or a bulletin board.
"Eight out of ten websites are also giving the congregation updated information; [seven out of ten are] trying to recruit volunteers; and almost half of them are registering people for events and activities at the church," he lists.
The Christian researcher says most churches (84 percent) utilize a Facebook page, but few have ventured on Instagram (13 percent) or Twitter (16 percent).